Alexis Bizalion

Why the 'SaaSpocalypse' Misses the Point —and What Actually Determines Which SaaS Companies Survive

The software sector has lost nearly $2 trillion in market capitalization over the past month. Salesforce, Adobe, and their peers are down 25% or more since January. Analysts have taken to calling it the "SaaSpocalypse"—a structural unraveling of the per-seat licensing model, triggered by AI agents that

The PMF Feedback Loop

How AI agents are transforming the way product marketing teams capture, prioritize, and act on customer intelligence — and what that means for the humans who lead them. Most companies have a feedback loop between customer success and product. Very few have one between field technical enablement and product. That'